SEO, AEO & GEO

SEO Agency for UK Businesses: SEO, AEO and GEO

We help UK businesses get found wherever customers search: on Google, on Google Maps, in voice assistants and in AI-powered answers. Our work covers technical SEO, local SEO, content and the structured information that search engines and AI tools rely on.

What are SEO, AEO and GEO?

SEO (search engine optimisation) improves how your website ranks in search engines such as Google. AEO (answer engine optimisation) structures your content so search tools can pull out direct answers to questions. GEO (generative engine optimisation) makes your business easy for AI assistants to understand, describe accurately and recommend. All three rely on a technically sound site with clear, trustworthy content.

Go deeper: our generative engine optimisation (GEO) service · guide: what is generative engine optimisation?

Based in London? See SEO in London — you can meet us at our Tottenham Court Road office.

What we offer

Our SEO, AEO and GEO services

Technical SEO

Crawling, indexing, site speed, redirects, sitemaps and structured data fixed at the source.

Local SEO

Google Business Profile optimisation and local signals for customers in your area and across the UK.

On-page SEO

Page titles, headings, internal links and content aligned to what people actually search for.

Answer engine optimisation

Question-led content and clear answers that search features and voice assistants can use.

Generative engine optimisation

Clear entity information, schema and factual content that AI search tools can understand and cite.

Reporting

Plain-English reports based on real Search Console and analytics data, not vanity metrics.

Who it is for

Is SEO, AEO & GEO right for your business?

We work with businesses of all sizes across the UK. SEO, AEO & GEO is usually a good fit for:

Businesses that are not showing up for their main services
Companies targeting customers in several UK cities or nationwide
Sites that lost traffic after a redesign or algorithm update
Brands that want to be understood and mentioned by AI search tools

How it works

Our SEO process

Audit

We review your site’s technical health, content, competitors and current search data.

Strategy

We map keywords and questions to pages and agree priorities with you.

Implement

We fix technical issues, improve pages and create new content where it is needed.

Measure and refine

We track rankings, traffic and enquiries, then adjust based on the data.

FAQs

SEO, AEO & GEO questions answered

How long does SEO take to work?

SEO is a long-term channel. Technical fixes can have an effect within weeks, while competitive rankings usually build over several months. We report on progress regularly so you can see what is changing and why.

Can you guarantee first place on Google?

No. No one can honestly guarantee a specific ranking, because search engines control their own results. What we can do is improve the quality, relevance and authority signals that search engines use, and report transparently on the results.

What is the difference between SEO and local SEO?

SEO covers how your whole website performs in search. Local SEO focuses on searches with a location, such as 'web designer in Manchester' or 'near me', and includes your Google Business Profile, local content and consistent business details.

Why does AI search matter for my business?

More people now ask AI assistants and AI-powered search for recommendations. These tools draw on clear, well-structured information from the web, so a site that explains who you are, what you do and where you work gives you a better chance of being described accurately.

Do you work with businesses outside London?

Yes. We work with businesses across England, Scotland, Wales and Northern Ireland, and we build strategies for both nationwide and city-level searches.

Related services

Talk to us about SEO, AEO and GEO

Get a free, no-obligation consultation and a clear quote. We work with businesses across England, Scotland, Wales and Northern Ireland.