Logo and brand identity

Logo Design and Brand Identity for Businesses in the UK and Worldwide

Look professional and recognisable everywhere your customers see you, from your shop sign to your Instagram profile. We design logos and complete brand identities, with colours, fonts and guidelines that keep everything consistent, for businesses across the UK and worldwide.

What is the difference between a logo and a brand identity?

A logo is the mark or wordmark that identifies your business. A brand identity is the full visual system around it: your colours, fonts, imagery style, icons and the rules for using them.

A logo on its own can look different on every leaflet, post and sign. A brand identity makes sure everything looks like it comes from the same business, which builds recognition and trust over time.

What we offer

Our logo and branding services

Logo design

Original logo concepts based on your business, customers and competitors, refined into a final design.

Colour palette and fonts

Brand colours and typefaces chosen for recognition, readability and accessibility.

Brand guidelines

A simple guide showing how to use your logo, colours and fonts correctly.

Brand refresh

Modernise an existing logo and brand without losing the recognition you have built.

Brand applications

Business cards, signage, social media profiles, stationery and website graphics.

Complete file pack

Vector and image files in every format you need, for print, web and social media.

Before you launch

Protecting your new brand

Check trade marks early. Before you commit to a name or logo, search the UK Intellectual Property Office (UKIPO) trade mark register to reduce the risk of clashing with an existing mark. Consider registering your own trade mark.
Get the copyright. Make sure the agreement transfers copyright in the final logo to your business. Ours does on final payment.
Get vector files. Vector files (such as SVG, EPS or PDF) can be resized for signs and print without losing quality.
Original work only. We do not reuse templates or copy other brands’ marks.

If you trade in other countries, local rules differ, and we check them with you. This is general information, not legal advice.

Who it is for

Is a new logo or brand right for you?

Branding suits new businesses, businesses that have grown beyond a DIY logo, and businesses entering a new market.

You are starting a new business
Your logo looks dated or amateur
Your materials all look different
You only have low-quality logo files
You are rebranding or launching a new product

How it works

How we design your brand

Brief

We learn about your business, customers and style.

Concepts

We present logo concepts with clear reasoning.

Refine

We refine your chosen concept and build the identity.

Deliver

You receive guidelines and a full file pack.

FAQs

Logo and branding questions answered

What files will I receive for my logo?

Vector files for print and signs, PNG files with transparent backgrounds for web and social media, and colour and black-and-white versions.

Do I own the copyright to my logo?

Yes. Copyright in the final logo transfers to your business on final payment.

How many logo concepts and revisions do I get?

That is agreed in your quote, based on the scope of the project. We explain it clearly before starting.

Can you refresh my existing logo?

Yes. A refresh keeps the recognisable parts of your brand while modernising the design.

How much does a logo or brand identity cost?

It depends on whether you need a logo only or a full identity with guidelines and applications. We give you a clear quote after a free consultation. See how we price projects.

Related services

Talk to us about your logo and brand

Tell us about your business and what you want your brand to say. We will give you a clear quote after a free consultation.